Runway-Ready Skin
High-performance skincare created for the exacting demands of the model industry. This is what Marco Sinervo, CEO of MGM Models, one of Europe's largest modelling agencies, set out to create when he founded MGM Cosmetics.
Skincare at the Highest Standards
“Models can't afford to have bad skin. For years, I've been looking for really effective and reliable skincare that meets our high standards. Then we had it developed ourselves,” says Sinervo.
Responding to the needs of the skin and giving it what it needs – in optimal doses, and individually designed for every skin type and age – is the concept behind MGM’s three skincare ranges. All MGM Cosmetics contain highly concentrated ingredients of the purest quality. The formula of every product relies on a diverse range of highly efficient and potent ingredients – never just a single one. This allows for a beautifully holistic effect on the skin with impressive results.
Tried-and-true skincare practices as well as innovative new approaches can be found within MGM’s range, which was designed by renowned scientists and dermatologists over more than five years of research and development. Highly concentrated hyaluronic acid, vitamins, powerful antioxidants, valuable organic oils and other active ingredients such as Spilanthol, EarlyBoost and Sy-Nake work to nourish, refine, repair, smooth and tighten the skin.
The Model Mask
MGM Cosmetics is already taking the fashion world by storm – no wonder, really, given its great success in professional use on models. The Model Mask counts among the line’s most celebrated products. First presented at Paris Fashion Week, this little beauty miracle quickly attracted considerable attention. During the 15-minute application time, you can literally see how the skin is smoothed, plumped and refined. Redness, puffiness and wrinkles are reduced and the skin is treated to a fine, fresh glow. The mask is often used by models before photo shoots or fashion shows. Apply the Model Mask ahead of a date, a special occasion or a night out on the town.
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